This is a post that I've been meaning to write for a long time!
Jack Wills, for those of you who don't know, is a store that markets itself as a 'university outfitters' with the tagline of 'fabulously British' and in the most part sells clothes but has expanded into shoes, accessories, home wares and even condoms and yoga mats. Yep, that's right people.
Jack Wills clothes, in my opinion, are quite expensive. I find it a little odd that it's marketed as a university outfitters when a lot of uni students are probably more than reluctant to fork out £200+ for a JW blazer, but that's just me. I have never bought anything from a regular Jack Wills store, I always use the discount ones (e.g.the Jack Wills Outlet - which you need to be a member for - or there is a discount/last season store in Bicester Village if someone is near there) which are last season stock. This means that usually when some one tells you how much their item of JW costs there is an unspoken air (or spoken when the person isn't there, lets be honest now) of 'Really?! Is it worth it?'. This is because while JW do other items they are best known for their t-shirts, jumpers and tracksuit bottoms. More often than not the item in question with have 'university outfitters', 'Jack' or 'Jack Wills' written on a plain backing. This surely means you are paying quite literally for the name?
I think this is true to an extent, at the end of the day they're a brand, they've built it up and they know what they're doing. However, I do think this idea of 'paying for the name' overshadows the quality of the clothing from Jack Wills. I own four (well, 3 I chose as presents) pieces of clothing from Jack Wills; a grey charcole zip up hoody, a black sundress, grey trackies and a red pull over hoody. Aside from the dress which I usually keep for holidays, I wear each of these so so much.I definitely get my moneys worth. I've had the grey hoody for I think just over two years now, maybe three, and while the inside might not be as fluffy anymore it still keeps me really warm and the colour hasn't faded at all, it's been my go-to jacket since I received it. As for the other two pieces, well I'm wearing them as I write.
I love Jack Wills and their clothing but I've just given my opinions some good, some not so.
What do you make of Jack Wills and the whole 'paying for the name' idea?
Victoria x
Jack Wills clothes, in my opinion, are quite expensive. I find it a little odd that it's marketed as a university outfitters when a lot of uni students are probably more than reluctant to fork out £200+ for a JW blazer, but that's just me. I have never bought anything from a regular Jack Wills store, I always use the discount ones (e.g.the Jack Wills Outlet - which you need to be a member for - or there is a discount/last season store in Bicester Village if someone is near there) which are last season stock. This means that usually when some one tells you how much their item of JW costs there is an unspoken air (or spoken when the person isn't there, lets be honest now) of 'Really?! Is it worth it?'. This is because while JW do other items they are best known for their t-shirts, jumpers and tracksuit bottoms. More often than not the item in question with have 'university outfitters', 'Jack' or 'Jack Wills' written on a plain backing. This surely means you are paying quite literally for the name?
I think this is true to an extent, at the end of the day they're a brand, they've built it up and they know what they're doing. However, I do think this idea of 'paying for the name' overshadows the quality of the clothing from Jack Wills. I own four (well, 3 I chose as presents) pieces of clothing from Jack Wills; a grey charcole zip up hoody, a black sundress, grey trackies and a red pull over hoody. Aside from the dress which I usually keep for holidays, I wear each of these so so much.I definitely get my moneys worth. I've had the grey hoody for I think just over two years now, maybe three, and while the inside might not be as fluffy anymore it still keeps me really warm and the colour hasn't faded at all, it's been my go-to jacket since I received it. As for the other two pieces, well I'm wearing them as I write.
I love Jack Wills and their clothing but I've just given my opinions some good, some not so.
What do you make of Jack Wills and the whole 'paying for the name' idea?
Victoria x
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